Customer confusion due to a wide variety of services & products on offer. The existing packaging looks cheap & lacks consistency.
→ refresh branding and all print collateral.
→ ease the buying barriers for customers.

➀ Unify
→ Colour assigned to the four product categories.
➁ Simplify
→ The user journey at every touch point.
➂ Elevate
→ Bring sophistication & quality.

A more harmonious tone of voice. A unified visual language helping to guide customers throughout the brand and service. Raise sophistication through art direction.